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About Us

As a Latin-American woman with over 20 years of sales experience, I’ve triumphed over challenges, ascending to the zenith of the corporate ladder and breaking every glass ceiling in my path. Now, my mission is clear: to empower companies, teams, and individuals to shatter their own barriers and embrace sustainable growth.

Engineered for sales

I am a mechanical engineer with a robust sales career at Nokia, 3M, Clearfield, and Winning by Design. My core strengths are numbers and strategy; I was born analytical. Yupari, my last name, means “to count”. However, my Latin heritage has made me a passionate storyteller.

My Experience

Formerly a CRO of a hundred-million-dollar revenue company, I’ve transformed stagnant sales organizations into high-performing entities, achieving record revenue and gross profit growth through strategic development, recruitment, empowerment, and proper incentives.

I’ve learned that balancing hard skills with soft abilities ensures not only repeatable and scalable growth but also a healthy journey for everyone involved.

I’m not a social media thought leader. I am a real-life expert, and I have the scars to prove it. As a mentor and sales coach, I share both failure and success stories to impart strategic teachings that are relatable and customized to your specific needs and culture.

I focus on creating sales machines within my partners, through role-playing, data, and the power of vulnerability. I coach behavior in sales leaders and transform them into coaches. Only then, can they transform cultures. Join me on this journey of breaking barriers, and become a success story yourself.

Andrés Silva

Top Associate Partner

As a multicultural marketing maverick with nearly two decades of global experience in both B2B and B2C, I've conquered challenges and scaled the heights of marketing excellence across 7 countries with the help of teams of 40+ nationalities. 

I'm a strategic marketer with a Master's in Marketing, a Postgraduate Diploma in Digital Marketing, and a Mini-MBA in AI for Business. My career spans industry giants like Mondelēz, Philip Morris, Colgate-Palmolive, Mars, and Beiersdorf. My core strengths lie in strategic brand building, portfolio and revenue management, connecting digital marketing with human interactions, digital transformation, and business expansion.  I craft compelling stories that resonate across cultures and drive results.

Having managed businesses up to €500M in revenue and €80M in budgets, I've transformed stagnant brands into market leaders, achieving record growth through strategic development, creative campaigns, and empowering diverse teams. I've learned that balancing data-driven decisions with cultural intuition ensures not just scalable growth, but also a vibrant journey for everyone involved.

My mission: to empower brands, teams, and individuals to unlock their full potential and achieve sustainable growth. I coach marketing leaders to become visionaries. Only then can they transform brands and cultures.

Deep Purpose

Unlock individual, teams, and organization top potential.

Real Experience

I get it! I lived the challenges of a sales rep and a sales leader and walked the path to success.

Profound Insights

Into human behavior, customer journey, sales processes and successful methodologies.

Andrés Silva

Brand building strategy | Digital transformation | Portfolio and Revenue strategy | Business expansion | Coach and Mentor.

Rosa Yupari Burns

Revenue Growth Consultant | CRO | Executive Mentor | Glass-Ceiling Breaker helping others on their way up | Coaching sales leaders to create thriving cultures | Advising sales super elite athletes to reach the next level.

Hipólito Giménez Blanco

CEO at Growketing · Top 10 LATAM Google Premier Partner Agency [Growth Marketer]